Havas Group_What is the Havas website?

Havas is one of the world's largest advertising and media groups, founded in 1968 and headquartered in Paris. Havas Group is mainly divided into two business units: Havas Creative Group and Havas Media Group. The former includes Havas Worldwide and Arnold Worldwide; the latter includes Havas Media, Havas Sports & Entertainment, etc.

History and Development of Havas Group

The history of Havas Group can be traced back to 1835, when Charles-Louis Havas founded the world's first news agency, Havas News Agency, in Paris. Over time, Havas News Agency gradually developed into a world-renowned news agency and transformed into an advertising and media group in the mid-20th century. In 1968, Havas Group was officially established, marking its comprehensive expansion in the advertising and media fields.

In the following decades, Havas Group rapidly expanded its global business scope through continuous mergers and acquisitions and integration. Today, Havas Group has more than 20,000 employees in more than 100 countries and regions around the world, serving customers including many Fortune 500 companies.

Havas Group's business structure

Havas Group's business is mainly divided into two divisions: Havas Creative Group and Havas Media Group.

Havas Creative Group

Havas Creative Group is the core creative department of Havas Group, responsible for providing customers with a full range of creative services, including brand strategy, advertising creativity, digital marketing, etc. The department owns several well-known creative agencies, such as Havas Worldwide and Arnold Worldwide.

Havas Worldwide is the flagship creative agency of the Havas Group, headquartered in New York, with more than 150 offices around the world. Havas Worldwide is well-known for its innovative advertising creativity and outstanding brand strategy, and has served many internationally renowned brands, such as Coca-Cola, HP, Renault, etc.

Arnold Worldwide is another well-known creative agency headquartered in Boston. Arnold Worldwide is known for its unique creative ideas and outstanding execution capabilities, and has won many international advertising awards, such as the Cannes Lions Award.

Havas Media Group

Havas Media Group is the media department of Havas Group, responsible for providing customers with a full range of media planning and purchasing services, including television, radio, digital media, outdoor advertising, etc. The department owns a number of professional media agencies, such as Havas Media and Havas Sports & Entertainment.

Havas Media is the core media agency of the Havas Group, headquartered in London, with more than 100 offices around the world. Havas Media is well-known for its excellent media planning and purchasing capabilities, and has provided services to many internationally renowned brands, such as L'Oréal, BMW, Nestle, etc.

Havas Sports & Entertainment is the sports and entertainment marketing division of the Havas Group, headquartered in Paris. Havas Sports & Entertainment focuses on brand marketing in the sports and entertainment fields and has provided services for many international sports events and entertainment activities, such as the Olympics, the World Cup, and the Grammy Awards.

Havas Group's global presence

As one of the world's largest advertising and media groups, Havas Group has a wide range of influence around the world. Its clients include many Fortune 500 companies, such as Coca-Cola, HP, L'Oreal, BMW, Nestle, etc. Havas Group helps these brands succeed in the global market through its outstanding creative and media services.

In addition, Havas Group is actively involved in social welfare and is committed to promoting sustainable development and social responsibility. Through its "Meaningful Brands" project, Havas Group helps brands create positive social impact while achieving commercial success.

Havas Group's future prospects

With the rapid development of digital technology, the advertising and media industry is undergoing profound changes. Havas Group actively embraces this change and continues to increase investment in digital marketing and data analysis to maintain its leading position in the industry.

In the future, Havas Group will continue to be committed to providing customers with excellent creative and media services to help them succeed in an increasingly complex market environment. At the same time, Havas Group will continue to promote sustainable development and social responsibility to contribute to creating a better world.

Havas Group website

The official website of Havas Group is www.havasgroup.com . By visiting this website, users can learn more about Havas Group, including its business scope, customer cases, news, etc.

Havas Group's Core Values

The core value of Havas Group is "Together". This value reflects Havas Group's emphasis on teamwork, customer cooperation and social cooperation. Havas Group believes that only through close cooperation can it create the greatest value for customers and society.

At Havas Group, "Together" is not just a slogan, but a core concept that runs through all its businesses and actions. Whether it is cooperation within the internal team, cooperation with customers, or cooperation with society, Havas Group is committed to achieving win-win results through cooperation.

Havas Group's Corporate Culture

Havas Group's corporate culture is centered on innovation, diversity and inclusion. Havas Group encourages employees to be innovative, constantly challenge themselves, and provide customers with the most creative solutions. At the same time, Havas Group also attaches great importance to diversity and inclusion and is committed to creating an equal and open working environment for all employees.

At Havas Group, employees are regarded as the most valuable assets. Havas Group helps employees continuously improve their professional skills and leadership capabilities by providing rich training and development opportunities. In addition, Havas Group also organizes various team building activities and social welfare activities to enhance the cohesion and sense of belonging among employees.

Havas Group’s innovative capabilities

Havas Group is known for its outstanding innovation capabilities. In the advertising and media industry, innovation is the key to maintaining competitiveness. Havas Group provides customers with the most innovative and influential solutions by constantly exploring new creative concepts and technical means.

Havas Group's innovative ability is not only reflected in its advertising creativity, but also in its media planning and digital marketing. By using big data analysis and artificial intelligence technology, Havas Group helps customers more accurately target audiences, optimize media delivery strategies, and improve advertising effectiveness.

Havas Group’s digital transformation

With the rapid development of digital technology, Havas Group is actively promoting digital transformation to meet the challenges brought by industry changes. Havas Group continues to improve its digital capabilities by increasing investment in digital marketing, data analysis and artificial intelligence.

In terms of digital marketing, Havas Group provides customers with a full range of digital marketing solutions by integrating online and offline resources. In terms of data analysis, Havas Group helps customers gain in-depth insights into market trends and consumer behavior by using big data technology. In terms of artificial intelligence, Havas Group improves the accuracy and efficiency of advertising by developing an intelligent advertising delivery system.

Havas Group Customer Service

Havas Group is customer-centric and committed to providing customers with excellent services. Havas Group deeply understands customers' needs and challenges and tailors the most creative and effective solutions for customers.

In terms of customer service, Havas Group focuses on close cooperation with customers, ensuring that customer needs are fully met through regular communication and feedback. In addition, Havas Group also helps customers achieve long-term business success by providing comprehensive support and training.

Havas Group's Social Responsibility

Havas Group attaches great importance to social responsibility and is committed to promoting sustainable development and social welfare. Through its "Meaningful Brands" project, Havas Group helps brands create positive social impact while achieving commercial success.

In terms of sustainable development, Havas Group actively promotes green environmental protection concepts and reduces its impact on the environment by reducing carbon emissions and saving resources. In terms of social welfare, Havas Group makes positive contributions to society by supporting public welfare projects in the fields of education, medical care, culture, etc.

Havas Group's future strategy

Looking ahead, Havas Group will continue to focus on customers and continuously improve its creative and media service capabilities. At the same time, Havas Group will continue to promote digital transformation and increase investment in digital marketing, data analysis and artificial intelligence to meet the challenges brought about by industry changes.

In addition, Havas Group will continue to promote sustainable development and social responsibility to contribute to creating a better world. Havas Group believes that through continuous innovation and cooperation, it will continue to maintain its leading position in the advertising and media industry in the future.