What is Ito Yokado? Ito Yokado (Japanese: イトーヨーカドー; also translated as: Ito Rongtang) is a leading brand in the Japanese retail industry. It was once the parent company of the world-famous convenience store 7-Eleven. It was established in 1920 and its predecessor was Yanghuatang Western Products Store. On September 1, 2005, Ito Yokado established a new holding company, Seven & I Holdings; on December 26, 2005, Seven & I Holdings purchased a controlling stake in Millennium Retailing Inc., which owns both Sogo Department Store and Seibu Department Store in Japan, for US$2 billion, becoming the largest retail company in Japan and the fifth largest in the world; it ranked 131st in the Fortune Global 500 in 2011. Website: www.itoyokado.co.jp Ito-Yokado is a dominant brand in the Japanese retail world, with its history dating back to 1920 when it was known as Ito-Yokado. Not only is this retail giant the parent company of the world-renowned convenience store brand 7-Eleven, but it has also undergone several major changes and expansions along the way. In 1920, Ito-Yokado's predecessor, Yangkado, was established in Japan, marking the birth of this retail giant. As time went by, Yangkado gradually grew and became more prosperous, and was officially renamed Ito-Yokado in 1974. This name has been used to this day and has become a well-known brand in the Japanese retail industry. The development of Ito-Yokado was not smooth sailing. In the 1970s and 1980s, with the rapid growth of the Japanese economy, Ito-Yokado faced fierce competition from domestic and foreign competitors. In order to cope with these challenges, Ito-Yokado began to carry out a series of strategic adjustments and reforms. In 1973, Ito-Yokado cooperated with the Southern Company of the United States to introduce 7-Eleven convenience stores to Japan. This move not only brought new growth points to Ito-Yokado, but also provided Japanese consumers with a more convenient shopping experience. Since then, Ito-Yokado has continuously expanded the number of 7-Eleven stores in Japan, making it one of the most popular convenience store brands in Japan. In addition to the convenience store business, Ito-Yokado has also expanded into other areas. In 1982, Ito-Yokado opened Japan's first large-scale shopping mall, Ito-Yokado Shopping Center. This innovative move brought a new development direction to Japan's retail industry and also brought Ito-Yokado more customers and revenue. After entering the 21st century, Ito-Yokado continued to maintain a strong momentum of development. On September 1, 2005, Ito-Yokado established a new holding company, Seven & I Holdings. On December 26 of the same year, Seven & I Holdings purchased a controlling stake in Millennium Retailing Inc., which owns both Sogo Department Store and Seibu Department Store in Japan, for US$2 billion. This acquisition made Ito-Yokado the largest retail company in Japan and the fifth largest in the world. In 2011, Ito-Yokado ranked 131st in the Fortune Global 500, once again proving its strong presence in the international retail market. Today, Ito-Yokado has numerous stores and subsidiaries around the world, providing consumers with a wide variety of goods and services. Ito-Yokado's success is due to its ability to continuously innovate and adapt to market changes. Whether in the convenience store business or in other areas such as shopping malls, Ito-Yokado is able to accurately grasp the needs and psychology of consumers and launch new products and services that meet market demand. At the same time, Ito-Yokado also pays attention to establishing good relationships with suppliers and partners, and achieves its own sustainable development through win-win cooperation. In short, Ito-Yokado is a legendary brand in the Japanese retail industry. From the Yangkado Western Products Store in 1920 to today's global retail giant, Ito-Yokado has experienced countless challenges and opportunities. However, with the spirit of continuous innovation and adaptation to market changes, Ito-Yokado has always been able to maintain its leading position in the retail market and bring consumers a better shopping experience. |
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