International Hotel Association_IH&RA How is it? International Hotel Association_IH&RA reviews and website information

The International Hotel & Restaurant Association (IH&RA) is one of the most influential international business organizations in the global hotel and restaurant industry. Since its establishment in 1946, IH&RA has been committed to promoting the sustainable development of the global hotel and restaurant industry, promoting exchanges and cooperation within the industry, and providing members with policy support, industry research, education and training and other services. The association is headquartered in Geneva, Switzerland. As a special advisory body to the United Nations Economic and Social Council, IH&RA plays an important role in international affairs.

1. History and Background of the International Hotel Association

The International Hotel Association was founded in 1946, during the global economic reconstruction period after the end of World War II. At that time, the global hotel industry was facing the challenges of infrastructure reconstruction, changes in market demand and international development trends. In order to meet these challenges, hotel industry leaders from all over the world decided to establish an international organization to promote cooperation and development of the global hotel industry. After years of development, IH&RA has become an authoritative representative organization of the global hotel and catering industry, with members in more than 100 countries and regions around the world.

II. Mission and Vision of the International Hotel Association

IH&RA's mission is to promote sustainable development of the global hotel and restaurant industry through advocacy, research and cooperation. The association's vision is to become a leader in the global hotel and restaurant industry, provide members with the best services and support, and promote innovation and progress in the industry.

To achieve this mission, IH&RA has established the following core goals:

• Represent the interests of the hotel and restaurant industry globally in dialogue with governments, international organisations and other stakeholders.
• Provide policy support and industry research to members to help them cope with the complex and changing market environment.
• Promote communication and cooperation within the industry and facilitate the sharing and dissemination of best practices.
• Provide educational training and career development opportunities to enhance the professional quality of industry practitioners.

III. Main Activities and Services of the International Hotel Association

As the global authority in the hotel and restaurant industry, IH&RA supports its members through a variety of activities and services.

1. Global Summits and Industry Forums

IH&RA holds global summits and industry forums every year, inviting industry leaders, experts, scholars and policy makers from all over the world to participate. These activities provide members with opportunities to exchange ideas and share experiences, and also provide important references for industry development trends and policy formulation.

2. Policy advocacy and industry research

IH&RA actively advocates policies that are conducive to the development of the hotel and catering industry through cooperation with governments and international organizations. The association also regularly publishes industry research reports to help members understand market dynamics and industry trends.

3. Education, training and career development

IH&RA provides a variety of educational training and career development opportunities, including online courses, seminars and certification programs. These programs are designed to enhance the professional quality of industry practitioners and promote innovation and progress in the industry.

4. Member Services and Support

IH&RA provides members with a full range of services and support, including policy consultation, marketing, technical support and legal services. The association also helps members expand their business and partnerships through member networks and cooperation platforms.

4. Membership Structure of the International Hotel Association

IH&RA members include hotels, catering companies, industry associations and related institutions around the world. Members are divided into the following categories:

• Corporate members: including world-renowned hotel groups, restaurant chains and independent hotels.
• Association members: including hotel and catering industry associations in various countries and regions.
• Partners: Includes technology suppliers, consulting firms and other service organizations related to the hotel and restaurant industry.

5. The global influence of the International Hotel Association

As a special advisory body to the United Nations Economic and Social Council, IH&RA plays an important role in international affairs. Through cooperation with governments and international organizations, the association actively promotes the sustainable development of the global hotel and catering industry. IH&RA also participates in the formulation of a number of international standards, making important contributions to the standardized development of the industry.

VI. Future development direction of the International Hotel Association

In the face of the rapid development of the global hotel and catering industry, IH&RA will continue to be committed to promoting innovation and progress in the industry. The association's future development directions include:

• Strengthen digital transformation and promote technological innovation in the industry.
• Promote sustainable development and promote the development of green hotels and green catering.
• Strengthen international cooperation and promote the common development of the global hotel and catering industry.
• Improve member services and provide more comprehensive support to members.

VII. How to join the International Hotel Association

Joining IH&RA can bring many benefits to hotel and catering companies, including policy support, marketing promotion and international cooperation opportunities. Here are the steps to join IH&RA:

1. Visit the IH&RA official website (ih-ra.com) to learn about membership types and application requirements.
2. Fill out the membership application form and submit relevant materials.
3. Wait for the association to review, and you can become a formal member after passing the review.

8. Successful Cases of the International Hotel Association

IH&RA has successfully promoted a number of industry initiatives and projects around the world. Here are a few typical success stories:

1. Green Hotel Initiative

The Green Hotel Initiative launched by IH&RA aims to promote sustainable development in the hotel industry. Through this initiative, thousands of hotels around the world have implemented energy-saving and emission-reduction measures, making an important contribution to environmental protection.

2. Global Hotel Talent Training Program

IH&RA has cooperated with many international educational institutions to launch a global hotel talent training program. This program has cultivated a large number of high-quality talents for the industry and promoted innovation and progress in the industry.

3. International hotel standard setting

IH&RA has participated in the formulation of a number of international hotel standards, including service quality standards, safety standards and environmental protection standards. These standards provide important guidance for the standardized development of the industry.

IX. Cooperation between the International Hotel Association and China

China is one of the important markets for the global hotel and catering industry. IH&RA maintains close cooperation with the Chinese government and industry associations to promote the development of China's hotel and catering industry. The following are the main areas of cooperation between IH&RA and China:

• Policy Advocacy: IH&RA works with the Chinese government to promote policies that are beneficial to the development of the hotel and restaurant industry.
• Industry Research: IH&RA works with Chinese industry associations to publish market research reports on China's hotel and restaurant industries.
• Education and training: IH&RA cooperates with Chinese educational institutions to provide education and training programs in the hotel and catering industry.
• International Exchange: IH&RA provides Chinese hotel and catering companies with opportunities for international exchange and cooperation.

10. Social Responsibility of the International Hotel Association

IH&RA has always regarded social responsibility as one of its important missions. The association promotes social responsibility practices in the hotel and catering industry through various forms of activities. The following are IH&RA's main initiatives in the field of social responsibility:

• Promoting Sustainability: IH&RA promotes sustainable development in the industry through actions such as the Green Hotel Initiative.
• Supporting community development: IH&RA encourages member companies to participate in community development projects and contribute to local communities.
• Promoting fair employment: IH&RA promotes fair employment policies within the industry and protects the legitimate rights and interests of employees.

In short, as an authoritative organization in the global hotel and catering industry, the International Hotel and Restaurant Association (IH&RA) plays an important role in promoting industry development, promoting international cooperation and fulfilling social responsibilities. Whether it is a large hotel group or a small catering company, joining IH&RA will bring great value and opportunities for its own development.